Harcourts – AR Property Booklet
Client: Harcourts Stafford
Website: https://connections.harcourts.com.au/
Project: AR Property Booklet
Client Overview:
Harcourts Stafford is a leading Brisbane-based real estate agency.
Objective:
Harcourts Stafford was looking for an innovative way to stand out from its competitors and a way to connect better with customers through engaging media.
Solution:
Orpington Omni Media worked with Harcourts Stafford to trial an AR property booklet and AR real estate advertising in its Blue Book publication.
Readers of the Blue Book could download the Orpington Omni Media app and scan images of properties in the booklet to get video overviews. Each video then linked through to the managing agent for more information and/or to book a private viewing. Where available, viewers were also sent to interactive 3D walkthroughs of properties for a longer, more immersive look.
Click here to see how Harcourts used AR in property signage.